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Acting as a Business
Acting as a Business
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Biz Bestseller!
Author: Brian O'Neil Publisher: Vintage Format: Softcover # of Pages: 154 Pub. Date: 2014 Edition: 5th ISBN-10: 0345807073 ISBN-13: 9780345807076
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About
the Book:
A bible for the business of show business – a modern classic –
this book is a favourite among actors.
Since its original publication, Acting
as a Business has earned a reputation as an
indispensable tool for working and aspiring actors. Brian O'Neil
is a former talent agent and personal manager who has represented
actors for theatre, film, television, commercials, and radio. As a
talent representative, he was responsible for the career guidance and
professional placement for hundreds of actors. Avoiding the usual
advice about persistence and luck, Brian O'Neil provides
clear-cut guidelines that will give actors a solid knowledge of the
business behind their art. It's packed with practical information –
on everything from what to say in a cover letter to where to stand
when performing in an agent's office – including:
• Tactics for getting an agent, including preparing for the
interview
• How to research who will be casting what – and
whether there is a role for you – well in advance
• Examples
of correspondence to agents and casting directors for both beginning
and advanced professionals
• A detailed analysis of the
current trend of paying to meet industry personnel
• How to
communicate effectively with an agent or personal manager
•
Creative ways to use the internet and social media
Brian O'Neil has updated Acting
as a Business to keep up with the latest
show-business trends, making this fifth edition a reference no actor
should be without. It is required or recommended reading in many
conservatory acting-training programs, including The Yale School of
Drama and The Juilliard School.
What people say:
"O'Neil
shares his business savvy in this slim, practical-minded actor's
guide that covers everything from approaching agents to assembling
resumes." – Entertainment Weekly
magazine
About the Author:
Brian O'Neil is an American acting career coach, audition
coach, and former agent as well as the author of Acting As a
Business: Strategies for Success. He lives in New York
City and works with actors at all stages of their careers. He also
works with actors, athletes and other public figures in the area of
performance anxiety and stage fright reduction. He has lectured at
Yale and is presently a Special Faculty member at Juilliard and
currently teaches a monologue classes at NYU/Tisch School of the
Arts.
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